Web Marketing Breaking News
Yahoo! Files for Patent - Yahoo/MyWeb?
October 9, 2005

As reported by Search Engine Watch, the Yahoo! team in Sunnyvale has filed for a new trademark/service mark with the U.S. Patent and Trademark Office. The area that it involves is "tagging and sharing" (aka MyWeb 2.0).

The phrase that Yahoo! decided to register was: "Dig It. Tag It. Share It."

The assumption here is that this might be the new Yahoo/MyWeb slogan. With this new patent filing, Yahoo! may feel that search is worth investing in after all. This should be very interesting to see how this unfolds and if it carries forward to other areas of search.